

Privacy Policy
Effective Date: 23.04.2023
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Introduction
Helix is a sophisticated Electronic Medical Records (EMR) and Enterprise Resource Planning (ERP) system designed to securely manage and protect a broad spectrum of sensitive information, including electronic health records, financial data, and social media interactions. This Privacy Policy outlines our practices for collecting, using, disclosing, and protecting your information. We are committed to complying with all relevant regulations, including those applicable to healthcare data, financial records, and third-party integrations like Meta platforms (Facebook and Instagram).
Data Collection
Helix collects various types of data necessary to provide and enhance our services:
Personal Information: Information such as your name, contact details, and identification information.
Health Information: Data related to patient medical history, treatment records, prescriptions, and other healthcare-related information managed through our EMR system.
Financial Data: Billing information, payment history, and other financial records relevant to our ERP functionalities.
Social Media Data: Data related to social media content creation, campaign management, and user interactions, particularly when integrating with Meta platforms.
Usage Data: Information on how users interact with Helix, including log data, usage patterns, and preferences.
User Consent
Helix operates on the principle of transparency and requires explicit user consent for data collection and usage:
Healthcare Data: We require explicit consent to collect, store, and process health-related data in compliance with healthcare regulations.
Financial Data: Consent is obtained for processing financial transactions and storing financial information.
Social Media Data: Users must provide explicit consent before connecting their Meta accounts to Helix and enabling content management features.
Third-Party Integration: Explicit consent is required for sharing data with third parties, particularly when integrating with centralized government medical records systems.
How We Use Your Data
We use collected data for the following purposes:
Healthcare Management: To manage and store electronic health records, facilitate patient care, and ensure compliance with healthcare regulations.
Financial Operations: To manage billing, payments, and other financial transactions within our ERP system.
Social Media Management: To facilitate the creation and management of social media content, campaigns, and interactions on Meta platforms.
Service Improvement: To analyze usage data, improve our services, and tailor user experiences.
Data Sharing and Disclosure
Helix adheres to strict data-sharing policies:
Healthcare Providers: Data is shared with authorized healthcare providers only as necessary for patient care.
Government Medical Records Systems: Data may be shared with centralized government medical records systems only with explicit permission from the healthcare facility.
Social Media Platforms (Meta): Social media content and related data are shared with Meta platforms as required for content management and campaign functionalities.
Third-Party Service Providers: We may engage third-party service providers to assist in data processing, hosting, or analytics, provided they adhere to strict confidentiality agreements.
Legal Obligations: We may disclose data when required by law, to protect our legal rights, or to comply with regulatory requirements.
Data Security and Privacy
Helix employs industry-leading security measures to protect all collected data:
Encryption: All sensitive data, including health and financial information, is encrypted during transmission and storage.
Access Controls: We implement stringent access controls to ensure that only authorized personnel can access sensitive information.
Regular Audits: We conduct regular security audits and vulnerability assessments to maintain high standards of data protection.
Data Retention
Helix retains data for as long as necessary to fulfill the purposes outlined in this policy or as required by law:
Health Records: Retained in compliance with healthcare regulations and best practices.
Financial Records: Retained for financial reporting, audit, and compliance purposes.
Social Media Data: Retained for the duration of the use of our social media management features.
User Rights: Users have the right to request data deletion, subject to legal retention requirements.
Your User Rights
Helix recognizes and respects the rights of users regarding their data:
Access: Users can request access to their personal and healthcare information at any time.
Correction: Users can request corrections to any inaccurate or incomplete data.
Deletion: Users can request the deletion of their data, subject to legal and regulatory obligations.
Objection: Users can object to certain types of data processing, particularly for marketing purposes.
Portability: Users can request the transfer of their data to another service provider.
Third-Party Integrations
Helix integrates with various third-party platforms, including Meta, for enhanced functionality:
Data Handling: We ensure that any data shared with third-party platforms like Meta is limited to what is necessary to enable the required functionalities.
Compliance: All third-party integrations comply with applicable privacy laws, Meta’s platform policies, and Helix’s internal data protection standards.
Explicit Consent: Third-party data sharing, especially with government medical records systems, is subject to explicit consent from the healthcare facility involved.
Changes to This Policy
We may update this Privacy Policy to reflect changes in our practices, legal requirements, or for other operational reasons. Significant changes will be communicated through our website or via email.
Contact Information
For any questions or concerns about this Privacy Policy or your data, please contact us at support@optimusme.com.